Psychology
Help handy is a mobile app for online psychological support: chat consultations with professional psychologists, tests and surveys, and self-development tools available to users in any country.
Psychology & Mental Health
Industry
2024
Year of release
Sindi
Client
Project goal
The main goal was to create an inclusive and accessible solution that supports users regardless of their location or cultural background. The app helps people find qualified help from professional psychologists online and also offers tools for self-development.
About the client
Sindi is the company behind Help handy, an online psychological support service. It connects users from different countries with qualified psychologists and makes regular mental health support available in a mobile format.
What we did
Features
#01 GLOBAL ACCESSIBILITY AND MULTILINGUAL SUPPORT
The app is built for an international audience, offering psychologists from different countries and support in several languages. This lets users easily find specialists who understand their cultural context.
#02 INTERACTIVE CONSULTATIONS WITH PSYCHOLOGISTS
Built-in functionality for online sessions with professional psychologists available 24/7. Users can choose a specialist by region, language and specialization, which makes sessions more convenient and effective.
#03 TESTS AND SURVEYS
Psychological tests and surveys help users assess their condition and help psychologists understand the request faster. Results are collected automatically and are available to the specialist before the consultation.
#04 DATA SECURITY AND CONFIDENTIALITY
The app was designed in line with security standards, keeping users' personal information confidential — something especially important for people seeking psychological help.
#05 ACCESS TO SUPPORT AND SELF-DEVELOPMENT
In addition to consultations with psychologists, users get access to techniques and exercises for managing stress, anxiety and other emotional states.
Development process details
The work began with an analysis of global needs in the field of psychological assistance. We studied how people in different countries look for specialists, what stops them from seeking support, and which formats — chat, online sessions, tests and exercises — they find most comfortable. Based on this, we defined the requirements for a product that would become the link between users and qualified psychologists, regardless of location or cultural background.
To build a tool that brings users and qualified specialists together, we went through several key stages:
- Researching the needs of the target audience across different countries and cultures.
- Creating a UX design that accounts for the psychological needs of users who may be experiencing stress or emotional difficulties.
- Integrating global payment systems to make the service accessible in different countries.
Design and interface
The app's design was developed with an emphasis on simplicity and user comfort. We used a calming color scheme — soft pink and blue tones on a light background, rounded cards and easy-to-read typography — making the interface intuitive and unobtrusive for users who may be experiencing anxiety or stress. Cultural context was also taken into account: the interface adapts to the language and perception habits of different countries, making the app comfortable to use for a global audience.
Unique solutions and innovations
Support during a crisis
A built-in function for immediate access to emergency psychological help for users in a crisis state.
Matching psychologists by specialization
The app helps select a specialist based on the user's specific needs (for example, anxiety disorders, depression, work with teenagers, and more).
Regular educational courses and webinars
The app includes access to interactive courses and online webinars led by leading psychologists, helping users expand their knowledge of psychology.
Offline access to courses and exercises
Users can download materials for use without an internet connection, making the app convenient even for those with limited network access.
Benefits for business and users
HIGHER CUSTOMER LOYALTY
Interactive sessions and regular content updates drive long-term engagement, helping users work through their problems at different stages of life.
MARKET EXPANSION
Thanks to multilingual support and global availability, the app was able to enter new markets and attract customers from different countries.
SECURITY AND CONFIDENTIALITY
All user data is protected with modern encryption technologies, so users can trust the service and use it actively.
Marketing support and promotion
The following solutions were implemented to increase conversion and attract new users:
- 1.Trial period:Free access to the app's features during the first week.
- 2.Loyalty program:Regular users earn bonuses for inviting friends and taking part in webinars.
- 3.Referral program:Users can invite friends and receive discounts on consultations and courses.
- 4.Regular promotions:Seasonal discounts and special offers for users who sign up for a long-term subscription.
Result
Within six months of launch, the app reached an international audience and became popular among users who need regular psychological support. Thanks to a flexible system of subscriptions and trial periods, the number of paying users grew by 40%. As a result, the app earned the loyalty of its audience and became an effective mental health support tool for people around the world.
Contact us
Want to build an online consultation service or a mental health support app? Get in touch — we will discuss your project and propose a solution.